Archive for May, 2008
To make sure they reach a broad audience, the US presidential candidates have added a mobile marketing component to their election campaign. Judging from his website, Barack Obama is clearly most into it. You can “join his movement” and stay updated about his campaign, by texting “go” to the shortcode 62262 (the number corresponds to [ READ MORE ]
Good and fast communication can save lives in an emergency situation. That’s what several universities are realizing too. After several tragedies at American universities – like the one at Virginia Tech in April 2007, when an armed student killed 32 people – alerting systems via SMS & social networking sites are being tested and implemented. [ READ MORE ]
According to a recent measurement of mobile internet usage by M:Metrics, social network sites like Facebook, are key drivers of mobile internet usage. In the UK, facebook.com is the number 1 domain, where an active Mobile Web user spends on average 1h 44 minutes of time spent per month (or 72% of all time spent on [ READ MORE ]
In December 2007, MobileWeb.be received the Innovation Award for the mobile application developed for Helpi, a service that allows to get help in case of an emergency with a simple push of a button. Now Helpi has become an official partner of Proximus to offer a Person Alarm service to mobile users. How does Helpi [ READ MORE ]
On November 12th, 2007 Google has generously announced to be distributing 10 million dollar to developers who create mobile applications for Android, the open development platform that Google had launched earlier that same month. Winners of this Android Developer Challenge could receive between 25.000 and 275.000 dollar. A total of 1778 projects were entered from [ READ MORE ]
According to a recent study of TNS Technology Mobile Instant Messaging (MIM) is set to cannibalise SMS (texting) and eventually email from PC. The TNS Global Telecoms Insight (GTI) study has found that once mobile users adopt MIM it overtakes other messaging tools. The key findings of this study: Of all messages sent by MIM users [ READ MORE ]
Belgian consumers are still sceptic about mobile payment. According to Atos Worldline this is because merchants are not promoting the technology enough. More merchants should accept this payment method and should announce this to their customers. But for this, the cost for the merchants should be lowered. A SMS payment can cost up to 60 [ READ MORE ]
After long speculation, it is now clear who has won the negotiations with Apple to launch the iPhone in Belgium. Orange, the mobile phone company of France Telecom and owner of Mobistar, announced today the launch of the iPhone to 10 countries, among others Belgium. The roll-out will happen ‘later this year[ READ MORE ]
Amnesty International has added a mobile component to their ‘Urgent Actions’ campaign. Everyone can now support Amnesty’s actions to liberate people and fight against injustice by simply sending a SMS message. How does it work? You can join the Amnesty network by send the message UA to the shortcode number 3313 (1 € / SMS). Every week, you will [ READ MORE ]
Apple has announced that new movie releases will now be available in the iTunes store on the same day as their DVD release. Movies can be previewed, purchased and watched on the iPhone, iPod classic, iPod nano with video and iPod touch devices. Press release[ READ MORE ]
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